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2006.03.31(Review of 2004.12.08 edition)
Greetings on this glorious Friday!
It takes a great deal of time and money to come up with new product names, create advertising slogans, or compose commercial jingles. They've got to have impact and stick like glue in the minds of consumers. In other words, they've got to be...
CATCHY 人をひきつける
- A slogan, product name, tune, etc. is catchy if it is easy to remember and appeals to many people.
- catchy とは、標語、商品名、メロディーなどが覚えやすくて多くの人の興味を引く、という意味です。
- The best slogans are so catchy that we remember them even many years later. They often become part of the popular culture.
- We need to come up with a catchy tune to use in our new TV advertisement - something hip and exciting that people will be singing in the streets.
- Can't we come up with a catchier name for our new CD player than “CD Player 54GKZ”?
- a: We've developed a new toothpaste that helps fight bad breath. We're thinking of calling it “Brush and Fresh”.
b: Hey, that's pretty catchy!
WordMaster@Work - catchy, isn't it?